Hello SOTGC community,
After the frenzy of holiday parties, I would love to play with, in this post, the different meanings of Smart and Social.
Do you take on the challenge? Yes? Let’s start then.
For a female blog such as this one, it would be easy, too easy, to succumb to temptation and accept the main definition of smart – I mean the one related to elegance. Notice that I have written “smart” and not SMART.
But this definition of just elegance doesn’t correspond with the main philosophy of SOTGC so let’s turn it down.
And let’s talk about women, intelligent women, following SMART objectives. Women who achieve their dreams, who meet projects, and who assume these goals as a life philosophy to be successful.
In this way, we talk about the acronym SMART that is focused on the following objectives:
Specific: Our objective must be simple and concise. We are focused on our goals and we avoid beating about the bush. There’s an objective to fulfill.
Measurable: Nowadays, almost everything is susceptible to measurement. Metrics and analytics are more important and common than ever before. And by these metrics, we can guess if we are right or if we are getting away from our objectives.
Achievable: Being ambitious is a must, but we must not forget to be realistic. We must improve ourselves and aspire to success but not be daydreamers.
Realistic: It’s related to Achievable. A survey of chances is required, and, through it, we will be able to forget the unrealistic ones.
Time scaled: Timing is a must because if we exceed the scheduled time we might face problems. Not timing in advance might mean an out-of-time project.
These are the objectives, but what does it have to do with Social?
Okay, the term Social has several meanings, and we shall focus on two of them.
The first definition is related to human relations and the second one is related to Social Media.
Let’s analyze this last one and let’s connect it to SMART.
Nowadays, women must still work hard, harder than men to back their skills and expertise.
That’s the main reason to be as up to date as possible, on having continuous training, and on being in-the-know of the latest trends linked to our careers.
Social Media covers almost all professionals and almost all business areas.
Today, resumes are outdated and recruiters, after skimming them, go to the applicants’ social media profiles to check their online skills.
In these times, being social is a win-win strategy that we must add to our personal and professional brands.
So what happened? Do you see now how being SMART and being Social are not options but are a must right now?
I encourage you to send me back your comments with your SMART projects. You can address them to my social networks or to SOTGC.